According to an article from Ruchi Thukral on Yankodesign.com, portion packaging is common in many industries but most widely used in the beauty industry, notorious for their waste generation, for the sample product packaging. Brands usually resort to plastic because it can easily be molded and designed to fit their image and unique experiences and because paper packaging hasn’t been accepted as ‘pretty’ just yet – Pearl is here to change that outlook. The designers BillerudKorsnas and Syntegon combined their work on two previous projects that also revolved around replacing plastic packaging with sustainable alternatives. “Inspired by life and shapes of the sea, we then conceptualized the project named Pearl. What makes it special are the 3D-properties enabled by the FibreForm paper and manufacturing technology. Resulting in unique tactile experiences and embossed shapes of the paper shell, driving new business opportunities,” said the design team.